Understanding Artistic Licence or License: A Guide

As an artist, getting into art licensing can be a lucrative way to monetize your creative work. However, it's essential to understand the concept of artistic licence or license before diving into this world. In this article, we'll break down what art licensing is, how to price your art, and how to get started.

Art Licensing 101

Art licensing is a simple agreement between an artist (Licensor) and a manufacturer (Licensee). The artist grants permission for the manufacturer to use their work on products in exchange for payment. This payment can take various forms, including advances that go against royalties, royalties only, or flat fees.

Pricing Your Art

When a brand approaches you with a licensing opportunity, pricing your art can be daunting. Commission rates typically range from 3% to 10% of the wholesale price. To determine your pricing, consider factors such as your experience, the complexity of the design, and the target market.

Getting Started in Art Licensing

Breaking into art licensing requires a clear understanding of the process. Start by researching brands that align with your artistic style and values. Reach out to them directly or use online platforms to connect with potential licensees. Once you've established a connection, be prepared to negotiate terms and prices.

Common Mistakes: Licence vs. License

When it comes to using the words 'licence' and 'license,' many artists get confused. In the UK, use 'licence' for the noun and 'license' for the verb. In the US, both are used as nouns and verbs. To ensure accuracy, substitute the word 'papers' with 'licence' or try substituting 'allow' with 'license.'

Tips and Tricks

* Score bonus points by answering questions quickly.

* Correct answers score at least 5 points.

* Don't let fear of making a mistake hold you back – it's not worth losing your licence.

Art licensing can be a rewarding way to share your art with the world. By understanding the basics, pricing your work effectively, and getting started with the right connections, you'll be well on your way to success in this industry. Remember to stay vigilant when using 'licence' and 'license,' and don't be afraid to ask for help along the way.

Artistic licence or license